The Power of Planning for Extended Care.<\/h1><\/div>Real People. Real Stories. Real Life.<\/p>\n<\/div><\/div><\/div><\/div><\/div>
Watch our 2025 LTC Awareness Month video series. Five Americans share their stories about why they decided to plan for extended care, and why funding it with long-term care insurance was so important. Each provides honest and intimate insights into why they chose to do what they did. If you haven\u2019t planned for long-term care, there is no better time. Do it for those who will try to take care of you.<\/p>\n
If you work with everyday Americans who don\u2019t have an extended care plan, make a pledge to start having these vital conversations today.<\/p>\n<\/div><\/div><\/div>
![](\"https:\/\/www.certitrek.com\/cltc\/wp-content\/uploads\/sites\/3\/2025\/10\/Ken-Kate.png\" "\\"Ken")
<\/span><\/div>Meet Kate and Ken<\/a><\/h6><\/div>November 24, 2025<\/p><\/div>
Kate and Ken are a couple who jointly decided that having an extended care plan was important, as was funding it with LTCi. Ken cared for his father who developed Alzheimer\u2019s and had the benefit of an LTCi policy. Kate is an Elder Law attorney and understands the importance of planning through her daily work. Both purchased coverage to protect their assets - that was their #1 priority, rather than passing a legacy to their kids.<\/p><\/div>
Watch Now<\/span><\/a><\/div><\/div><\/li>\n![](\"https:\/\/www.certitrek.com\/cltc\/wp-content\/uploads\/sites\/3\/2025\/10\/Gracie.png\" "\\"Gracie\\"")
<\/span><\/div>Meet Gracie<\/a><\/h6><\/div>November 17, 2025<\/p><\/div>
Being a physical therapist, Gracie has seen first-hand how the aging process can change a person\u2019s lifestyle and create unforeseen challenges. She promised herself she would buy LTCi before she turned 65. And then she became a widow. Now she had two compelling reasons to make this commitment a priority.<\/p><\/div>
Watch Now<\/span><\/a><\/div><\/div><\/li>\n![](\"https:\/\/www.certitrek.com\/cltc\/wp-content\/uploads\/sites\/3\/2025\/10\/Karen.png\" "\\"Karen\\"")
<\/span><\/div>Meet Karen<\/a><\/h6><\/div>November 10, 2025<\/p><\/div>
Karen bought her coverage 24 years ago when her attorney mentioned an LTC seminar taking place in her community. Her driving reason for purchase? \u201cI wanted my money to go to my estate; not to a care facility. Get a plan; fund it, and take the worry away!\u201d<\/p><\/div>
Watch Now<\/span><\/a><\/div><\/div><\/li>\n![](\"https:\/\/www.certitrek.com\/cltc\/wp-content\/uploads\/sites\/3\/2025\/10\/Jeff.png\" "\\"Jeff\\"")
<\/span><\/div>Meet Jeff<\/a><\/h6><\/div>November 3, 2025<\/p><\/div>
Jeff is a small business owner in NH whose advisor recommended rounding out his (and his partner\u2019s) portfolio with LTCi. Jeff is concerned about increasing health care costs and finds his coverage helps him worry less about whether he and his wife have saved enough or will have enough. Jeff and his partner run the LTCi expense through their business.<\/p><\/div>
Real People. Real Stories. Real Life.<\/p>\n<\/div><\/div><\/div><\/div><\/div>
Watch our 2025 LTC Awareness Month video series. Five Americans share their stories about why they decided to plan for extended care, and why funding it with long-term care insurance was so important. Each provides honest and intimate insights into why they chose to do what they did. If you haven\u2019t planned for long-term care, there is no better time. Do it for those who will try to take care of you.<\/p>\n
If you work with everyday Americans who don\u2019t have an extended care plan, make a pledge to start having these vital conversations today.<\/p>\n<\/div><\/div><\/div>
- <\/span><\/div>
Meet Kate and Ken<\/a><\/h6><\/div>
November 24, 2025<\/p><\/div>
Kate and Ken are a couple who jointly decided that having an extended care plan was important, as was funding it with LTCi. Ken cared for his father who developed Alzheimer\u2019s and had the benefit of an LTCi policy. Kate is an Elder Law attorney and understands the importance of planning through her daily work. Both purchased coverage to protect their assets - that was their #1 priority, rather than passing a legacy to their kids.<\/p><\/div>
Watch Now<\/span><\/a><\/div><\/div><\/li>\n<\/span><\/div>Meet Gracie<\/a><\/h6><\/div>
November 17, 2025<\/p><\/div>
Being a physical therapist, Gracie has seen first-hand how the aging process can change a person\u2019s lifestyle and create unforeseen challenges. She promised herself she would buy LTCi before she turned 65. And then she became a widow. Now she had two compelling reasons to make this commitment a priority.<\/p><\/div>
Watch Now<\/span><\/a><\/div><\/div><\/li>\n<\/span><\/div>Meet Karen<\/a><\/h6><\/div>
November 10, 2025<\/p><\/div>
Karen bought her coverage 24 years ago when her attorney mentioned an LTC seminar taking place in her community. Her driving reason for purchase? \u201cI wanted my money to go to my estate; not to a care facility. Get a plan; fund it, and take the worry away!\u201d<\/p><\/div>
Watch Now<\/span><\/a><\/div><\/div><\/li>\n<\/span><\/div>Meet Jeff<\/a><\/h6><\/div>
November 3, 2025<\/p><\/div>
Jeff is a small business owner in NH whose advisor recommended rounding out his (and his partner\u2019s) portfolio with LTCi. Jeff is concerned about increasing health care costs and finds his coverage helps him worry less about whether he and his wife have saved enough or will have enough. Jeff and his partner run the LTCi expense through their business.<\/p><\/div>
![](\"https:\/\/www.certitrek.com\/cltc\/wp-content\/uploads\/sites\/3\/2025\/10\/Jackie.png\" "\\"Jackie\\"")
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