{"id":8697,"date":"2021-01-19T01:22:25","date_gmt":"2021-01-19T06:22:25","guid":{"rendered":"https:\/\/www.certitrek.com\/nlpa\/?page_id=8697"},"modified":"2023-09-18T10:15:31","modified_gmt":"2023-09-18T14:15:31","slug":"negotiation-psychology","status":"publish","type":"page","link":"https:\/\/www.certitrek.com\/nlpa\/news\/purchasing-articles\/negotiation-psychology\/","title":{"rendered":"Negotiation Psychology"},"content":{"rendered":"
PurchTips edition #142<\/p>\n<\/div>
Sometimes simply asking for a better price will get you a better deal. Other times, the value of your prospective purchase may be too small to qualify for a lower price.<\/p>\n
But consequences for simply asking for a better price are rare. So you should always at least ask, regardless of the likelihood that you’ll actually get a better price.<\/p>\n
Sellers use psychology-based negotiation techniques to dissuade you from asking for a better price. If you are aware of these techniques, you can resist being influenced by them and you’ll always remember to ask for that discount. Those techniques include:<\/p>\n
The Pre-Emptive Strike<\/b>\u00a0\u2013 Sensing an imminent price discussion, a seller may say something like “We don’t play games with our pricing. We give a price and, if you like it, we’ll do business. If not, we’ll wish you luck with someone else.”<\/p>\n
The Self-Proclaimed Good Deal<\/b>\u00a0\u2013 The “power of suggestion” is a real phenomenon in psychology. By telling you that you are getting a good deal, the seller hopes that you agree and don’t challenge the pricing. Of course, just because a seller says a price is a good deal doesn’t make it one.<\/p>\n
The Final Detail<\/b>\u00a0\u2013 Sellers often refrain from talking price until they have covered all the details and benefits of their offering. They hope that you or your internal customers will be “sold” on doing business with them before considering price.<\/p>\n
The Red-Tape-Wrapped Price<\/b>\u00a0\u2013 Salespeople are rarely the final decision-makers for price improvements. Usually, prices are decided upon by their management. When salespeople sense that you’re rushed, they’ll make getting price approvals seem like a time-consuming, bureaucratic task.<\/p>\n
Now that you know how sellers try to prevent you from asking for better pricing, remember to ask anyway. You’ll save more money now and then.<\/p>\n<\/div><\/div><\/div><\/div><\/div>
Are you tired of not getting enough opportunities, respect, and money out of your procurement career? Well, guess what? Nothing will change unless you take action towards becoming a world-class procurement professional.<\/p>\n
Earning your SPSM Certification is the action to take if you want to bring the most modern procurement practices into your organization and achieve your career potential. Download the SPSM Certification Guide today to learn how to get started on your journey to a more rewarding procurement career!<\/p>\n<\/div>