{"id":3352,"date":"2014-10-16T15:00:00","date_gmt":"2014-10-16T15:00:00","guid":{"rendered":"https:\/\/www.certitrek.com\/nlpa\/2014\/10\/16\/the-nlpa-partners-with-sourceone-to-launch-groundbreaking-marketing-procurement-course\/"},"modified":"2021-07-08T10:13:35","modified_gmt":"2021-07-08T14:13:35","slug":"the-nlpa-partners-with-sourceone-to","status":"publish","type":"post","link":"https:\/\/www.certitrek.com\/nlpa\/blog\/the-nlpa-partners-with-sourceone-to\/","title":{"rendered":"The NLPA Partners With SourceOne To Launch Groundbreaking Marketing Procurement Course"},"content":{"rendered":"

In organizations, there are some departments that just refuse to cooperate with Procurement.\u00a0 Some departments are harder to crack than others.\u00a0 And Marketing is perhaps the hardest.<\/p>\n

Don\u2019t miss updates on Procurement & Supply Chain, Subscribe here!<\/p>\n

Marketing departments are driven by creative thinkers.\u00a0 People who aren\u2019t concerned with cost savings as much as they are concerned about ROI or, even moreso, enhancing the brand of the company.\u00a0 If you think that winning support from Marketing can be done the same way that you win support from Legal or Finance, you are going to have a hard time ever getting the opportunity to manage Marketing spend.<\/p>\n

It takes a creative approach.\u00a0 So, the Next Level Purchasing Association (NLPA) has taken a creative approach to teaching you how to work with Marketing.<\/p>\n

Today, we have launched a new online course that we\u2019ve developed in partnership with SourceOne Management Services.\u00a0 SourceOne is a sourcing consultancy with deep expertise in many categories, including Marketing.<\/p>\n

What we\u2019ve put together for you is an online Express Course entitled \u201cAdding Procurement Value To Marketing Spend,\u201d available exclusively through the NLPA\u2019s website.\u00a0 Through this course, you and\/or your procurement team will learn:<\/p>\n