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Blog2025-03-11T10:37:19-04:00

The 8 Buyer Personas (and How to Fix What’s Wrong With Yours)

January 28th, 2011|Comments Off on The 8 Buyer Personas (and How to Fix What’s Wrong With Yours)

Longtime readers of my blog know that I love to dissect educational sales material to determine appropriate procurement reactions. I recently came across a fascinating article entitled “The 8 Buyer Personas (and How to Sell [...]

US Congressman Murphy Visits Next Level Purchasing Headquarters

January 21st, 2011|Comments Off on US Congressman Murphy Visits Next Level Purchasing Headquarters

Today, US Congressman Tim Murphy visited Next Level Purchasing’s headquarters. He and I talked for an hour about a variety of legislation-related topics, one of which has procurement implications I’ll discuss here. Congressman Murphy and [...]

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